PC World
Updated daily, pcworld.co.nz is dedicated to New Zealand consumers and small business people.
- Editor
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Ted Gibbons
- Page Impressions
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Total: 577,000
Source: Nielsen Market Intelligence Sept 2010
- Unique Browsers
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Total: 285,249
Source: Nielsen Market Intelligence Sept 2010
Digital Details
Dedicated to New Zealand consumers and small business people and updated daily, pcworld.co.nz is the place to go for technology news, reviews, instructive tutorials, informed opinion, comprehensive buyers' guides and the hugely successful Press F1 computing help forum.
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Top Banner (760x120) or
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| Text Ads | |
| Sponsored multi-links |
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TECHNICAL SPECIFICATIONS - WEBSITE
| Creative Type |
Ad Size (pixels) |
Max. File Size |
Rich Media? |
| Big Banner (or leadersboard) |
760x x 120h (or 728w x 90h) |
40kB |
Yes |
| Skyscraper |
160w x 600h |
40kB |
Yes |
| Medium Rectangle |
300w x 250h |
40kB |
Yes |
| Sponsored Multilink |
70w x 44h logo plus 3 lines of text (30 chars per line incl. spaces) |
10kB |
No |
Please ensure you supply creatives five working days prior to the campaign's start date.
Accepted creative formats include: GIF, JPEG, PNG, SWF, HTML and third party redirects (please supply JavaScript tags). All other types of rich media are subject to approval and require more time for testing.
If supplying a Flash creative you must also supply a backup GIF or JPEG to serve to users who do not have the Flash plug-in.
Flash creatives must not use hard-coded URLs. A "clickTag" must be used instead (detailed instructions on how to insert a "clickTag" can be found here: http://fairfaxbm.co.nz/pdf/online_adspecs.pdf).
Rich media clickthroughs must be targeted to a new window ("_blank").
Click-through URL must be supplied (character limit: 254).
Any special instructions should be included.
All creatives should be sent to the Online Ad trafficker: online@ffxbusinessgroup.co.nz
TECHNICAL SPECIFICATIONS - NEWSLETTER:
| Creative Type |
Ad Size (Pixels) |
Max. File Size |
Rich Media? |
| Medium Rectangle |
300w x 250h |
20kB |
No |
| Text Ad |
100 words approx. plus link |
Text only |
No |
Please ensure you supply creatives five working days prior to the campaign's start date.
Accepted creative formats include: GIFS or JPEGs. Rich media is not compatible with all email programs and may be blocked by our subscribers' spam filters.
A newsletter sponsorship normally includes: a Medium Rectangle ad plus a Text ad.
Click-through URL must be supplied (character limit: 254). Note: only one URL should be used for Medium Rectangle and Text ads.
100 word text ad should be supplied for our newsletter subscribers who receive text-only newsletters and for html-only subscribers who have images turned off.
Any special instructions should be included.
Editorial
Zara Baxter
Editor
Telephone: +64 9 926 9108
Mobile: +64 27 6177 235
Email: zara@pcworld.co.nz
Harley Ogier
Reviews Editor
Telephone: +64 9 926 9103
Email: harley@pcworld.co.nz
Siobhan Keogh
Staff Writer
Telephone: +64 9 926 9105
Email: siobhan@pcworld.co.nz
Direct sales
Chris Coomer
PC World Advertising Manager
Telephone: +64 9 926 9101
Mobile: +64 275 936 814
Fax: +64 9 909 6989
Email: chris.coomer@fairfaxmedia.co.nz
Advertising agency sales
Telephone: +64 9 970 4000
Fax: +64 9 970 4045
Email: info@fairfaxmedia.co.nz
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