Waikato Times
The Waikato Times is the most popular and well read newspaper in the Waikato region. For 96,000 Waikato people the Waikato Times is an essential part of their day delivering timely and important news, information and advertising. From the front page - with the day's most important local, national and international news - to entertainment classifieds, the Waikato Times provides its readers with an indispensable source of information and entertainment six days a week. The Waikato Times is the single most effective way to deliver your message to the Waikato market.
- Published
-
Daily
Monday to Saturday, Morning - Editor
- Cover Price
-
Monday to Friday, $1.40 (RD extra 5c)
Saturday, $2.60 (RD extra 5c) - Page Size
-
Run of Paper, 54cm x 10col
Classified, 54cm x 11col - Readership
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Average Issue, 96,000 10+
Weekly Coverage, 173,000 10+
Source: Nielsen Media Reasearch Q4.2010 - Q4.2011 - Circulation
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39,695 (Circulation Map)
Source: Audit Bureau of Circulations, December 2011 - Other Editions
- Subscription
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Phone 0800 806 180
Newspaper Details
The Waikato Times, a leading metropolitan daily, forms the core brand within the Fairfax Media Waikato Division. With an average issue readership of 96,000*, the Waikato Times has the fourth largest circulation of any daily newspaper in New Zealand.
An extensive array of editorial features and niche publications allow you to place your advertising in a quality, thinking environment that effectively connects with more of your potential customers in New Zealand's fourth largest urban area.
The Waikato Times also enjoys a growing online presence via the award-winning Stuff website at www.waikatotimes.co.nz. With over 127,879** unique users per month, Waikato Times online delivers a popular and dynamic environment for your next online advertising campaign.
In addition to the Waikato Times, Fairfax Media sports a stable of 11 market-leading Waikato Regional Community Newspapers. These products provide the ability to target your market by location and build on the reach generated from your Waikato Times advertising investment.
During the course of a typical week the Fairfax Media family of newspapers within the Waikato region has an unsurpassed, unduplicated reach of 334,000*.
* Nielsen Media Research, National Readership Survey, Average Issue Readership Q1 2010 - Q4 2010 (All people 10+)
** Omniture site catalyst, March 2012
| Mon | Tue | Wed | Thu | Fri | Sat | Sun | |
|---|---|---|---|---|---|---|---|
| Sport | Yes | Yes | Yes | Yes | Yes | Yes | |
| Out and About Pictorial | Yes | Yes | Yes | Yes | Yes | Yes | |
| News | Yes | Yes | Yes | Yes | Yes | Yes | |
| Regional/Local News | Yes | Yes | Yes | Yes | Yes | ||
| World | Yes | Yes | Yes | Yes | Yes | Yes | |
| TV/Entertainment | Yes | Yes | Yes | Yes | Yes | Yes | |
| BusinessDay | Yes | Yes | Yes | Yes | Yes | Yes | |
| Opinion | Yes | Yes | Yes | Yes | Yes | Yes | |
| Weather | Yes | Yes | Yes | Yes | Yes | Yes | |
| Farming | Yes | ||||||
| Eco Issues | Yes | ||||||
| My Career (Job Market) | Yes | Yes | |||||
| Tempo (Fashion/Food/Lifestyle Tabloid) | Yes | ||||||
| TV Week (Tabloid) | Yes | ||||||
| Science/Technology | Yes | ||||||
| Ent. (Music, Film, Gig Guide) | Yes | ||||||
| Arts | Yes | ||||||
| Motortimes (Tabloid) | Yes | ||||||
| Waikato Focus | Yes | ||||||
| Racing Times | Yes | ||||||
| Property (Real Estate) | Yes | ||||||
| Your Weekend Magazine | Yes |
Click here for information on the following:
- Features Guide
- Advertising Rates
- Booking & Copy Deadlines
- Technical Information
- Advertising Terms and Conditions
Please refer to the Waikato Times Advertising Solutions Booklet which has been designed to give you an introduction to the Waikato Times and the extensive Fairfax Media advertising solutions available to advertisers within the Waikato region.
As well as offering advertisers special daily news and feature environments and weekly features, magazines and pre-prints, the Waikato TImes offers a variety of other advertising solutions. These include:
Online
Click here for online advertising opportunities at waikatotimes.co.nz and stuff.co.nz
Features
The Waikato Times has a series of features running through the year covering travel; education, entertainment, school holidays, health and beauty and other topics. For quotes and bookings please contact your Waikato Times or Fairfax Media advertising account executive.
Click here to view the Waikato Times features guide.
Magazines
Ask us about our special glossy insert magazines published throughout the year: Tempo Fashion (Spring/Summer and Autumn/Winter issues); Waikato Times Lifestyle (Monthly); and School's Out (Four times per year, publishing prior to each school holiday).
Inserts
In-paper Inserts can range from single sheet to 25+ pages. Inserts can be for a part or a full print run.
Hand Inserts with subscriber delivery can be discussed, quoted and arranged through your Waikato Times or Fairfax Media advertising account executive.
Inserts can also be handed out with the Waikato Times for special promotions, e.g. new product launches or inserts handed out with free copies of the Waikato TImes to Fieldays patrons. All these options and more can be discussed, quoted and arranged through your Waikato Times or Fairfax Media advertising account executive.
End Run Wraps can be arranged and handed out with the Waikato Times. Please contact your Waikato Times or Fairfax Media advertising account executive for further details on unique insert opportunities.
Newspaper Wraps
Information on two page and four page cover wraps are available on request. Wraps are available on most days for most sections, tabloids and pre-prints. Section A wraps are held by editorial and available with editorial approval for major events. Other wrap positions are available with front page sign off approvals through editorial. Please contact your advertising account executive to discuss newspaper wraps on 07 849 9530
Ad-tachments
Ad-tachments (stick-on advertising notes) are available on the front page of the Waikato Times. Ad-tachment creative and visuals can be discussed, quoted and arranged through your Waikato Times or Fairfax Media advertising account executive.
Rural Options
Waikato Times Farmer provides our rural readers a comprehensive monthly roundup of local and national farming news with a particular emphasis on stories relevant to the Waikato farmer. Waikato Times Farmer is your best solution for reaching your rural Waikato market. As well as being delivered with every Waikato Times, the monthly publication is also delivered to all non subscribing rural mail boxes in the Waikato Times circulation area.
Our advertising account executives are happy to discuss any of the above advertising offers and help you decide on unique advertising opportunities to reach your customers. Please call 07 849 9750 to talk with an account executive.
Fairfax Advertising Network
Phone: +64 9 970 4000
Fax: +64 9 970 4059
Email: info@fairfaxmedia.co.nz
Address: Level 2, Fairfax House, 110 Customs Street West, Viaduct, Auckland 1142, New Zealand
Postal: PO Box 90741 AMSC
General Manager
Name: Gareth Codd
Phone: +64 7 849 9601
Fax: +64 7 849 9554
Email: gareth.codd@waikatotimes.co.nz
Address: 70 Foreman Road, Te Rapa, Hamilton
Postal: Private Bag 3086, Waikato Mail Centre, Hamilton 3240
Deputy General Manager
Name: Sean Stephens
Phone: +64 7 849 9717
Fax: +64 7 849 9554
Email: sean.stephens@waikatotimes.co.nz
Address: 70 Foreman Road, Te Rapa, Hamilton
Postal: Private Bag 3086, Waikato Mail Centre, Hamilton 3240
Editor
Name: Jonathan MacKenzie
Phone: +64 7 849 9661
Fax: +64 7 849 9603
Email: jonathon.mckenzie@waikatotimes.co.nz
Address: 70 Foreman Road, Te Rapa, Hamilton
Postal: Private Bag 3086, Waikato Mail Centre, Hamilton 3240
Deputy Editor
Name: Geoff Taylor
Phone: +64 7 849 9666
Email: news@waikatotimes.co.nz
Address: 70 Foreman Road, Te Rapa, Hamilton
Postal: Private Bag 3086, Waikato Mail Centre, Hamilton 3240
Marketing Manager
Name: Bernadette Kirkham
Phone: +64 7 849 9607
Fax: +64 7 849 9559
Email: bernadette.kirkham@waikatotimes.co.nz
Address: 70 Foreman Road, Te Rapa, Hamilton
Postal: Private Bag 3086, Waikato Mail Centre, Hamilton 3240
Regional Sales Director
Name: Claire Sarsfield
Phone: +64 7 849 9531
Fax: +64 7 849 9575
Email: claire.sarsfield@waikatotimes.co.nz
Address: 70 Foreman Road, Te Rapa, Hamilton
Postal: Private Bag 3086, Waikato Mail Centre, Hamilton 3240
Agency Contact
Name: Jay Berryman
Phone: +64 7 849 9535
Fax: +64 7 849 9587
Email: jay.berryman@waikatotimes.co.nz
Address: 70 Foreman Road, Te Rapa, Hamilton
Postal: Private Bag 3086, Waikato Mail Centre, Hamilton 3240
Technology Editor
Name: Chris Gardner
Phone: +64 7 849 9612
Fax: +64 7 849 9603
Email: business@waikatotimes.co.nz
Address: 70 Foreman Road, Te Rapa, Hamilton
Postal: Private Bag 3086, Waikato Mail Centre, Hamilton 3240
Sports Editor
Name: Evan Pegden
Phone: +64 7 849 9683
Email: evan.pegden@waikatotimes.co.nz
Address: 70 Foreman Road, Te Rapa, Hamilton
Postal: Private Bag 3086, Waikato Mail Centre, Hamilton 3240
Racing Editor
Name: Aidan Rodley
Company Waikato Times
Phone: +64 7 849 9686
Email: aidan.rodley@waikatotimes.co.nz
Address: 70 Foreman Road, Te Rapa, Hamilton
Postal: Private Bag 3086, Waikato Mail Centre, Hamilton 3240
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